Keller Media Blog

This agency loves to work with PhDs and researchers, especially in general science, social science, genomics, nature science, medicine or neuroscience/brain research. We’ve represented a Nobel nominee and countless highly acclaimed academics.  My personal interest stems from the fact that first, this is the stuff I read in my free time; and second, that I had the privilege of working for a year for CalTech when I was a very young woman. I learned a lot about the academic side of the world.

The challenge most academics run into is the system in which you were bred.  You haven’t been taught to think about your knowledge as accruing economic value to yourself, instead of for the common weal Publishers (and therefore literary agents) are interested in your desire to share your important findings – but we universally believe that you won’t work very hard to help us make money off your findings if you don’t care that much about making money yourself.

There’s a difference between, say, Daniel Goleman, Dr. Laura Schlessinger, Dr. Chopra or Dr. Oz and, for instance, the dean of your department.  (Not that you have to go to that extreme!)

Publishers want you to be more like those self-promoting people. You may think that borders on shameful self-aggrandizement. 

My agency understands your dilemma.

If you are stuck in indecision, there are a few things for you to consider before you approach us with your book, or before you decide to even do a book at all.

Ponder these 4 Questions:

  1. Would you be willing to talk about your research and/or your book’s content in front of a media person?
  2. Do you have an interest in writing more than one book?  Why?
  3. Is your research sufficiently innovative or your results startling enough that regular non-academics will be almost as fascinated as you are?
  4. Does this book improve human or animal life, solve a problem, or help the planet in some way that the layman can understand?

You do not have to write your book – unless you want to.  We have writers and editors who will eagerly help you.  You do have to be willing to do some promotion for it – whether you take a sabbatical when the book releases or you just find time to make it a priority.

If you answered YES to at least 2 of the questions above, please do write directly to KellerMedia (at) gmail (dot) com.  In your subject line, please write “Academic Author” and we will give your project unique and immediate attention.  Attaching your dissertation or journal article is optional.

Leave a Reply